Category: Sports

It promises to be a Super Saturday for cricket fans and advertisers. With India entering the final of ICC T20 World Cup after a gap of ten years, there is a frenzy to book last minute ad spots, which are being sold at hefty premiums. Restaurants and pubs are also gearing up for higher footfalls […]

India’s agonising 11-year wait for a global title was brought to an end by Virat Kohli’s ingenuity and Rohit Sharma’s inspirational captaincy as the star-studded team outwitted eternal bridesmaids South Africa by runs in a see saw final to lift its second T20 World Cup trophy here on Saturday. Kohli, who was part of 2011 […]

With India emerging as the champions of the ICC T20 World Cup in a nail-biting final match, celebrations broke out across the nation. Among those who flooded social media platforms with congratulatory messages were CEOs and brands, while Disney+ Hotstar hit the peak concurrency of 5.3 crore viewership in the final match, the highest in […]

Rahul Dravid’s tenure as India head coach, which got a glorious closure with the T20 World Cup triumph here, will remain a case study on how to be stately and understated at the same time in modern-day cricket coaching. But even ‘The Wall’ crumbled when emotions took charge at the end of an 11-year long […]

9 Star batter Virat Kohli on Saturday announced his retirement from T20 Internationals after guiding India to their second T20 World Cup win here. Kohli anchored the innings with a match-winning 59-ball 76 with two sixes and six fours to lift India from a precarious 34 for three inside the powerplay, to a formidable 176 […]

India head coach Rahul Dravid heaped praise on his team’s consistency in making three finals of ICC tournaments, and this time, he is hopeful that luck stays on their side and they emerge victorious after falling short twice. In just about a year, the duo of Dravid and skipper Rohit Sharma will play their third […]

Sports Development Authority Of Tamil Nadu (SDAT) will set up India’s first Olympic-size BMX Track in Chennai at Melakottaiyur at a cost of ₹12 crore, announced Minister of Sports and Youth Affairs Minister Udhayanidhi Stalin. In BMX racing, riders at a time race around a track that would have jumps and other obstacles. He also […]

India rode on skipper Rohit Sharma’s scintillating 41-ball 92 to beat Australia by 24 runs in their final Super Eights fixture and qualify for the semi finals of the T20 World Cup here on Monday. Batting first, Rohit fired on all cylinders and struck as many as eight sixes and seven fours during his sparkling […]

Brands are gearing up for the Paris Olympics 2024, which is slated to kickstart from July 26. A slew of brands, including Reliance Foundation, JSW, Yes Bank, Ebco, Puma, and Adani Sportsline, have inked deals with the Indian Olympic Association. These brands are expected to, in turn, leverage the partnerships through significant marketing spends. Neerav […]

Australia defeated Scotland by five wickets after Travis Head (68) and Marcus Stoinis (59) hit vital fifties in their Group B match of the T20 World Cup here. Chasing 181, Australia appeared to be struggling early on but Head and Stoinis led their recovery while the finishing touches were provided by Matthew Wade (4*) and […]